SANFL and AFL Extend Live Streaming Partnership

December 21, 2023

The SANFL is pleased to announce the extension of its live streaming partnership with the AFL which will see the Hostplus SANFL League showcased nationally again in season 2024 on AFL.com.au and the AFL Live Official App.

On the back of strong viewership via AFL streaming platforms in season 2023, the AFL has re-committed to live and free streaming of every men’s League match next year.

In 2023, live streaming viewers were engaged with Hostplus SANFL League matches for a significantly longer period, with the total number of minutes watched increasing by 87 per cent on 2022, prior to AFL streaming.

Under the extended partnership, all Hostplus SANFL League matches will continue to be streamed on SANFL’s streaming platform, SANFL Now, including all Seven broadcast games.

SANFL Chief Executive Officer Darren Chandler said the addition of AFL Live and AFL.com.au to existing viewing platforms, SANFL Now and the Seven network broadcast, had ensured more people were watching SANFL football broadcasts than ever before.

“We are thrilled to extend the partnership with the AFL, ensuring the Hostplus SANFL League, SANFL Clubs and players continue to have exposure to a broader national audience,” Mr Chandler said.

AFL Executive General Manager Customer and Commercial, Kylie Rogers, said:

“In recent years the AFL has made a big commitment to building its streaming offering and making live streaming accessible via the AFL website and the AFL Live Official App.

“The SANFL Men’s League is one of the strongest competitions in the country, with a rich history, strong rivalries and great players, many of whom have come from the AFL or aspire to get onto AFL lists.

“We’ve seen there is a strong appetite for live and on-demand streaming of state league footy, supplemented by editorial coverage and highlights, so by showcasing SANFL men’s league on AFL platforms, fans are given easier access to free, quality footy content.

“Thank you to the SANFL for working with us on our partnership extension, which is a win for fans and helps to expose South Australia’s best state league clubs and players to audiences right across the country.”

In 2024, SANFL Now subscribers will continue to enjoy access to:

• All Hostplus SANFL League minor round matches
• All Hostplus SANFL League Finals Series matches
• All SANFL Reserves matches
• All Hostplus SANFLW League matches
• All Hostplus SANFLW Development League matches
• All SANFL under-age competitions
• SANFL v WAFL State game
• National Pharmacies SANFL Junior Grand Finals
• Selected Novita SANFL Wheelchair Football League and APM Inclusive League matches
• Think Road Safety! SA Country Football Championships
• Exclusive historical content

SANFL’s longstanding broadcast Partner, Seven Network, will continue to telecast a SANFL match of the round live and free each weekend, as well as every Finals Series match, on Seven and 7plus.